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Why market research matters in your franchise financial planning
Why market research matters in your franchise financial planning

Why market research matters in your franchise financial planning

It's easy to assume that because you're buying into an established franchise brand, the hard work of understanding your market has already been done for you. Thorough local market research is one of the most important ingredients in both a successful funding application and a thriving franchise business.  Why lenders want to see market research…

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750 400 Lorna Slee
How franchise lenders assess business plans
How franchise lenders assess business plans

How franchise lenders assess business plans

A strong business plan is often the single biggest factor separating a successful franchise funding application from a rejected one. Yet many prospective franchisees underestimate just how closely lenders scrutinise the detail behind the numbers. Understanding what lenders are looking for and presenting your plan accordingly, can make the difference between a quick approval and…

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750 400 Lorna Slee